Back in 2011, Facebook released their Messenger app. It was designed to be a chat system that could be used to communicate outside of the Facebook app. Since then, Facebook has provided Messenger with much more functionality than your average everyday messaging system. In fact, Messenger might now offer features that could be helpful for your business.
When Facebook first created a splash online, the business world was slow to climb aboard. Businesses thought that social media wouldn’t benefit them. Yet, many companies have had great success through social media, spreading their brand and establishing a more powerful online presence. Therefore, it makes sense that Facebook would invest in ways to make its services more friendly to the business sector, and Messenger is a great example of the social media giant’s evolution.
Here are eight ways that Facebook Messenger can provide value with its business-friendly features:
Use the Facebook Messenger Website for Desktops
Messenger is typically seen as a mobile app, and as such, businesses might be reluctant to use it. Facebook has moved past this with a standalone website specifically for use with Messenger, allowing those working on desktops to use the app on their PC without dealing with Facebook and all of its distractions. You can access the Messenger website here: https://www.messenger.com/
Use Messenger to Share Files
Your business shares files all of the time, and Messenger makes doing so simple enough. Click on the paperclip icon, upload the desired file, and click send. In this way, it works similar to an email. However, this only works if used on the web application version of Messenger. Mobile users will have to consider other ways of sharing files. Messenger supports plenty of different file types, including Microsoft Word files, Photoshop files, PDFs, and so much more.